Oops!

Your browser is outdated and not supported on this site. Please consider upgrading to a supported browser such as Google Chrome, Microsoft Edge or IE11.

Netflix

Netflix is a Joke: The Festival

  • 3AM

The Opening Act To The Biggest Comedy Event In History (Probably)

For its inaugural year, Netflix is a Joke: The Festival needed to make 250 shows in 11 days at 35 venues across Los Angeles into an immersive, engaging event. That’s a lot of ground to cover – especially with weekday traffic. But by creating digital billboards and original pre-show content, we gave this monumental festival the experience it deserved.


The goal was to bring all 300,000 festival-goers into the world of Netflix – the moment they arrived at the venue. From Dodger Stadium to Hollywood Bowl to an outdoor experience at the Hollywood Palladium, the campaign went far and wide to transform the entire city into a festival ground.


No Heckling | Pre-show A/V Campaign Asset
Botox | Pre-show A/V Campaign Asset
Who's That Netflix Star | Pre-show A/V Campaign Asset
Spot the Difference | Pre-show A/V Campaign Asset

Flying off the Lot | Pre-show A/V Campaign Asset

The Attorney | Pre-show A/V Campaign Asset

Monster Comedy Rally | Pre-show A/V Campaign Asset

Now That's What I Call Comedy | Pre-show A/V Campaign Asset

Adopt A Comedy | Pre-show A/V Campaign Asset

For Scale | Pre-show A/V Campaign Asset

Related projects

Trailer

Pálpito

Trailer

Chupa